BUSINESS BY DESIGN

From Idea to Launch: The Step-by-Step System for Designing your IDEAL and Most Profitable Consulting Business

ENROLL NOW

THE PRESSING QUESTION:
How do I turn my experience into a
high-impact, high-profit consulting business?

  • Do you want to figure out the best way to reposition your past experience towards creating a business that will finally give you the control over your career, time and earning potential?
  • Are you tired of trying to guess what is the best way to consistently find leads and impress them?
  • Are you overwhelmed with trying to figure this all out while missing out on opportunities? Tired of all that Googling and listening to endless podcasts?

THE SOLUTION:
Implement my Step-by-Step System to
Build a Business That You (and Your Future Executive Clients) Love

Master the skills to transform your strengths and experience into a consulting business that positions you to
CONSISTENTLY meet and impress your perfect high-paying clients.

INTRODUCING

BUSINESS BY DESIGN

From Idea to Launch: The Step-by-Step System for Designing
Your Ideal and Most Profitable Consulting Business


I HAVE SPENT THE LAST 5 YEARS DEVELOPING, REFINING AND OPTIMIZING THE MOST COMPLETE SYSTEM FOR GENERATING STABLE AND SCALABLE PROFITS THROUGH YOUR CONSULTING BUSINESS


HERE'S WHAT YOU'LL LEARN

  • How to TRANSCEND FEARS about money and your competence so you can FULLY commit to your success
  • How to PINPOINT YOUR IDEAL EXECUTIVE CLIENT (and describe their wants and needs in full color detail)
  • How to ARTICULATE YOUR EXPERTISE and the value it creates for your ideal clients
  • How to FRAME THE COMPETITIVE ADVANTAGE of consulting solution and services
  • How to DESIGN A WORLD-CLASS WEBSITE that establishes your credibility and sets you up to consistently attract leads
  • How to WRITE WEBSITE COPY that engages your future clients and motivates them to reach out to you
  • How to SET UP A MARKETING SYSTEM that enables you to predictably grow your network and generate leads
  • How to turn that system into do-able MARKETING ROUTINES that you can faithfully execute (even when busy!)

 

THE RESULTS YOU'LL CREATE

When you sign up for this program - you're going to see a dramatic improvement in your results:

  • You'll improve the QUALITY OF YOUR BRAND perception and positioning
  • You'll ACCELERATE YOUR TIME TO LAUNCH and how quickly you can start generating leads
  • You'll MAXIMIZE YOUR INVESTMENT of time and money
  • You'll be set up and ready for GREATER STABILITY AND SCALABILITY of your profits

And you'll do all this while designing a business that allows you to MAKE MONEY AND A DIFFERENCE...DOING WORK YOU LOVE!

But that's not even the biggest value.


The ultimate result you'll have is that rock-solid
confidence in your competence
that will make everything you need to do to grow your business...
feel almost effortless.


You'll market yourself without fear or hesitation and
ask a high-paying client to work with you - without apology. 

"Betsy’s program opened my eyes to what I know well and don’t know yet. As a result, I know what’s been stopping me from moving forward in my consulting practice and exactly how to move forward. I now am able to create a business model that will fit from me and own that I able to do it."

Christina Dyer
President, Dyer Consulting

"This program was extremely eye opener as I became aware of what what I know but forgot to prioritize. I also got a ton of new information. The way the information was presented allowed me get see the potential I have with clients and get out of the small $500-$750 jobs and begin to go after the larger consulting projects. The other valuable lesson I got is that I am more than a consultant. I have valuable expertise that makes a difference (and is worth being compensated for.) "

David Sheets
President, Sheets Consulting

"The best part of this program was the continual reinforcement and message that I have something valuable to offer and to not short change that."

Deborah Ward
President, Ward Consulting

"While I learned several critical lessons from working with Betsy, at least two have permanently changed the way I view my business. a. Although new to the consulting industry, I bring a wealth of experience and education that is worth significant value to future clients...do not be intimidating by asking for what I'm worth. b. It's about more that lead generation and closing the sale. The process for building a relationship with my future clients will determine my level of success....I'm not an expense; I'm an investment. "

Frederick Griffin
CEO, Griffin & Associates

Hi, I'm Betsy Jordyn!

My client's call me the Consultant's Consultant because of my passion to help others succeed.

This program has been a labor for love for me as I strove to integrate my 20 years of experience consulting to world-class companies like Disney, Wyndham and AAA with my 10 years of running my own business and mentoring others. 

The result is a easy-to-follow process that takes away the mystery of what it takes to grow a sustainably profitable business and cultivates the confidence that you have what it takes to succeed.

COURSE CURRICULUM

MODULE 1: THE PRE-LEAP PHASE
  • Get Started
  • Lesson 1: Validating You Have What It Takes
  • Lesson 2: Cultivating a Success Heart/Mindset
  • Lesson 3: Transition Planning & Budgeting
MODULE 2: THE PLANNING PHASE
  • Lesson 1: Big Picture of Your Brand
  • Lesson 2: Identify Your Ideal Client
  • Lesson 3: Own Your Expertise
  • Lesson 4: Articulate Your Value
  • Lesson 5: Strategize Your Marketing System
MODULE 3: THE DESIGN PHASE
  • Lesson 1: Credible Consulting Websites That Convert
  • Lesson 2: Your HOME Page
  • Lesson 3: Your ABOUT Page
  • Lesson 4: Your SERVICES Page
  • Lesson 5: Your RESULTS & RESOURCES Pages
MODULE 4: THE LAUNCH PHASE
  • Lesson 1: Optimize Your LinkedIn Profile
  • Lesson 2: Finalize Your Marketing Strategies
  • Lesson 3: Finalize Your Marketing Routines
  • Lesson 4: Make It Real
(BONUS) MODULE 5: the PRACTICE PHASE:
  • Lesson 1: The Consulting Engagement Cycle
  • Lesson 2: Establish Winning Partnerships
  • Lesson 3: Assess Business Performance Gaps
  • Lesson 4: Design Solutions
  • Lesson 5: Deliver Promised Results
  • Lesson 6: Measure the Impact
TEMPLATES and BUSINESS TOOLS:
  • Idea to Launch Project Planner & Checklist
  • Business and Brand Summary
  • Website Writing Guide
  • Marketing System, Habits and Routines 

GET STARTED NOW!

Business By Design Alone

$597

Through 5 modules of guided video instruction, reflection exercises and useful business development tools you will:

  • Confidently leap into full-time consulting...in as little as 90 days
  • Build your authentic and compelling consulting brand and value proposition
  • Design a website that establishes your credibility 
  • Create a marketing system and routines to ensure you have a consistently full pipeline of future clients
  • Enhance your brand quality and perception as a thought leader
ENROLL NOW

BUNDLE SPECIAL

$997

Save $194 (if sold separately)

BUSINESS BY DESIGN + THE CONSULTANT'S TOOLBOX

Get all of the value of Business By Design:

  • Confidently leap into full-time consulting...in as little as 90 days
  • Build your authentic and compelling consulting brand and value proposition
  • Design a website that establishes your credibility 
  • Create a marketing system and routines to ensure you have a consistently full pipeline of future clients
  • Enhance your brand quality and perception as a thought leader
PLUS as a result of the 6-module Consultant's Toolbox you will:
  • Improve your competence and confidence to consult to influential senior leaders
  • Increase your close rates, per contract fees AND per client fees
  • Position yourself to land the 2nd, 3rd and 4th contracts (and referrals to new clients)
  • Maximize your revenue WHILE reducing your labor intensity
ENROLL NOW

TOTALLY

FREE

Included in my Business Build Mentor Program

Both programs are included in the Business Build Mentor Program. You'll get all of the value here PLUS:
  • Personalized one-on-one coaching
  • LIFETIME access to the Consultant's Institute community
  • Weekly LIVE peer coaching
  • Placement in mastermind groups
  • Private Facebook Group
LEARN MORE

"Through this program I developed a better appreciation for the client perspective in any consulting partnership. What decisions do they have to make? What constraints are they facing? What questions do they have that need answers? With Betsy's help, I learned to focus on helping companies solve problems - rather than on just selling my own services. "

Anthea Rowe
President, Anthea Rowe Communications

"I greatly benefited from working with Betsy Jordyn and her consulting mentorship program. Betsy brought a massive amount of experience and knowledge to each and every coaching session. I found myself positively challenged and growing throughout the entire process while working with her. Through Betsy's programming, videos, and unlimited access - I felt like she was there throughout my entire process, helping guide me. I recommend her program to anyone seeking the next level in their consulting practice."

Dr. Dan Vosgerichian
President, Elite Performance Solutions

Let Me Guess...You Got Questions

(Good! 'cause I have some answers!)

Absolutely! It will give you everything you need to make a seamless transition into full-time consulting. Ideally start this program about 4-6 months out from the time you want to launch your business.

THIS is what Business by Design is all about. It's a step-by-step approach to help you uncover your authentic brand and value proposition, articulate it and use it as a magnet for your marketing system. This enables you to consistently and predictably generate leads. 

No! The whole point of this program is to show you the best way to set up your business right...the first time!

So if you do have a business set up or it's not creating the results you're looking for - these programs will help you pinpoint the leaks you might have in your marketing pipeline and identify ways to shore up and improve what you already have.

And if you don't have anything yet - I'll hold you by the hand and show you what you need to do at each stage of your business growth.

You can start generating leads right now (as well as land clients.) This program gives you direction on both. But my goal is to set up your business foundation for long-term stability and scalability. To get that foundation - the average time is 4 months. A lot is based on your time commitment and willingness to invest in additional support to help you. 

If you'd like to grow your practice from doing one-off engagements and be positioned to deliver more holistic and strategic solutions, not only will this program will help you but it's the one you have been waiting for. 

You'll enhance your ability to speak the language of business and dramatically expand the ways you can help your clients (that will naturally lead to greater compensation)

Of course! You wouldn't be on this page if you were totally satisfied with your current results. You want to get to the next level meaning:

  • Improving your marketing effectiveness
  • Expanding your contract sizes and per client fees
  • Breaking into the larger organizations
  • Positioning yourself as a strategic partner and thought leader

Business By Design is for business launches AND relaunches. It will help you refine your understanding of your ideal client, improve your marketing copy and strategy effectiveness and create greater consistency with your results.

This is what the private Facebook page is for. Absolutely head on over our community page and ask your questions. You can also ask questions during our weekly LIVE webinars.

Ready to Transform Your Career and Life Through Growing Your Highly Successful Consulting Business?

Yes? Great! Let's Get Started!

Business By Design

$597

ENROLL NOW

ONE PAYMENT OF

$997

(Save $194)

ENROLL NOW

TOTALLY

FREE

Included in the Business Build Mentor Program

LEARN MORE

NEED HELP ORDERING OR HAVE QUESTIONS.

If you have any questions or concerns about the course or any of its features and benefits, please contact me.


 

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